Suppose you want to
announce or sell something, amuse or persuade someone, explain a
complicated system or demonstrate a process. In other words, you
have a message you want to communicate. How do you “send” it?
You could tell people one by one or broadcast by radio or
loudspeaker. That’s verbal communication. But if you use any
visual medium at all—if you make a poster; type a letter; create
a business logo, a
business card or
postcard, a
brochure or magazine ad, or a book
cover; even make an eNewsletter—you are using a form of
visual communication called graphic design.
Graphic designers work with drawn, painted,
photographed, or computer-generated images (pictures), but they
also design the letterforms that make up various typefaces found
in movie credits and TV ads; in books, magazines, and menus; and
even on computer screens. Designers create, choose, and organize
these elements—typography, images, and the so-called “white
space” around them—to communicate a message. Graphic design is a
part of your daily life. From humble things like gum wrappers to
huge things like billboards to the T-shirt you’re wearing,
graphic design informs, persuades, organizes, stimulates,
locates, identifies, attracts attention and provides pleasure.
Graphic design is a creative process that
combines art and technology to communicate ideas. The designer
works with a variety of communication tools in order to convey a
message from a client to a particular audience. The main tools
are image and typography.
If you have an
idea, we can compose it. Or, we can create something just
for you.
Graphic Design -
